Success begins with the right strategy.

We share our thinking and thought leadership to help you drive changes and internal discussions.

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COE - Center of Excellence

Enabling your business transformation for better customer engagement.

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ABM – Account Based Marketing

Customer led
Team enabled

Integrating the power of Marketing to accelerate engagement for competitive immunity.

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In today’s dynamic landscape, exceptional leadership thrives on the art of coaching, elevating the needs of team members to paramount importance, while zealously cultivating a harmonious and compassionate work milieu that fuels collaborative brilliance.

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Disruption, Trends, and Transformations

Business transformations – trends – What we see | disruption in the business environment.

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KAM Leader Series: Shaping Innovative Solutions

KAM Leader Series: Shaping Innovative Solutions

 Co-authored by Tania Lennon, Global Space Lead, Talent Assessment and Leadership at ZS and Dominique Côté, CEO and Founder, Cosawi and Principal, The Summit GroupSAMA is proud to offer this 3rd article in the 4-part series on the importance of SAM / KAM leadership....

Transformation through Agile Leadership

Transformation through Agile Leadership

  The idea of executive engagement impliesan accountable and engaged member of the account team, rather than a distant back- room player. In our organization's work, we see much confusion and lack of clarity on executive sponsorship,  even when it is in place....